DTE Safety

Storytelling for behavior change.

Animation, Motion Design

The Cart + The Horse

design for The experience

The Cart + The Horse

It's one thing to master design and craftsmanship, but it's another to fully grasp how your design evolves through development and into delivery. We place great value on understanding how things are built because it allows us to design more effectively and collaborate seamlessly with software teams to ensure the "design intent" is preserved throughout the process. This not only results in a better final product, but it also enables teams to tackle issues more efficiently and even anticipate potential challenges before they surface.

Communicating TO people
Linear storytelling is one of the most common and effective ways to engage an audience, resonating across various media—from books and PowerPoint presentations to videos, websites, and pitches. It takes viewers on a clear, structured journey from beginning to end. Motion design enhances this approach by transforming lengthy content, such as a one-hour presentation, into a concise and compelling 90-second video. This not only holds your audience's attention but also communicates your ideas more effectively and memorably.
Communicating WITH people
Non-linear storytelling is most often encountered in games, apps, puzzles, and other interactive experiences, where the audience’s journey is open-ended and driven by their own choices. Here, ideas, concepts, and narratives are placed in the user’s hands to explore and uncover at their own pace. While this approach can be more complex to deliver, it allows for a richer, more immersive experience, often fostering a deeper connection and leaving a lasting impact on those who engage with it.

Decades of experience across multiple disciplines for max impact.

Animation is a powerhouse storytelling and communication medium. Bring your message or brand to life through TV, Film, Advertising, or Social Media with an animated logo, explainer video, title sequence, infographic, promotional, or product demo.

BTS Footage

Behind the Scenes:

Let's Get Started on your next big idea.

hey@cartandhorse.studio